How will it feel to have gift basket orders arrive every day?
Creating gift baskets is the fun and easy part of the business. You take a collection of foods and gifts, and you place them in a basket or unique container. We love doing that!
However, marketing gift baskets is totally different and a bit more difficult. You have to convince people to buy your gift baskets. That's not so easy - why?
- You don't know where to market
- You're not sure how to market
- You're unclear on how to approach people in person, by phone, or online.
It's a problem. Thankfully, there is a way to solve it so sales arrive more consistently than they have up to now.
Marketing is in your blood
Yes, it's there waiting for you to discover your unique way of connecting with individuals and corporate buyers who don't just want what you create but need what you design.
Imagine:
- Having the ability to find customers in your local area.
- Uncovering easy ways to get attention through the media for little or no cost.
- Recognizing their need to start or grow their businesses through the gifts you create.
- Contacting them with confidence because you know who is in charge of making the final decision.
This and more is open to you to finally market with ease that results in more visibility and high income.
The learning curve is lower than you think
Not knowing where to market led me to an outdoor craft event. There were lots of people. I gave out business cards attached to lollipops. Number of sales that day? Zero. However, I realized the event was to get interest and move on from there.
The next week I received an order from someone who saw me at the event. She worked at an insurance company, and after asking her questions about her employment, I approached the company and soon started making gift baskets for employees.
That first event that opened the door for my first corporate order encouraged me to show gift baskets on television, buy advertising on radio stations, and be featured on the front page of my local newspaper. Sales went from a trickle to an ocean, and today the internet plays a magnificent part in keeping my bank account healthy.
I'm Shirley George Frazier, author and world's authority on making and selling gift baskets. What I've shared is a quick look at what I've accomplished and what I know you want, too. Most of all I understand the stress of making gorgeous designs that don't sell. Together, you and I can turn that marketing struggle into triumph.
Introducing the clarity you've waited for
Welcome to Gift Basket Marketing: The Guide to Maximum Visibility and Sales. This course is one I wish was available when I struggled with gift basket sales, but thankfully it's here for you.
The course will help you to understand exactly how to market and where to market your gift baskets so you sell more and more often.
You don't want the beautiful gift baskets you make to stay in your studio, right? Of course not. You want them in the hands of individuals and corporations who buy often. Here is where you'll learn, and put in practice, the best marketing methods that work so it's easy for you to take action to sell.
There are six sections in this course, which you see below. Everything you want to grow your sales is outlined, everything that I have helped not only myself achieve but also designers just like you.
- Videos
- Forms
- Who is buying now
- Marketing In person, online, and media
- Calendar samples
- Ask me live in the discussion area
- Links
There are different ways to market depending on what works for you. Get ready for the best results selling to individuals and corporations, too, if companies are also who you want to buy.
There is a lot to cover, and at the end you are going to have a solid marketing blueprint for selling your gift baskets much more often than you are doing right now. There's also a discussion forum to ask questions 24/7, and I'm here to answer anything you need to know.
Course Curriculum
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Course Introduction
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Course Overview
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Course Disclaimer
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Introduction
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Defining Marketing for Our Industry
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Who is the Target Market?
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Buyers' Traits to Consider
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Subjective Buyer Categories
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What's Their Preferred Communication?
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How Will You Reach and Convince Them to Buy?
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Target Market Profile Sheet
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Prospect Profile Sheet
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Wrap Up
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Introduction
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Lifestyle 1: Employed Full Time
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Lifestyle 2: Employed Part Time
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Lifestyle 3: No Traditional Employment
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Why Marketing is a Daily Habit
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Lifestyle Form
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How to Use Your Time - Calendars and Schedulers
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Wrap Up
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Introduction
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Print Materials
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In-Person Networking
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Online
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Broadcast Media
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Your Website
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Marketing Options
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Marketing Options Form
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Wrap Up
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Introduction
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Who are the Lucrative Customers?
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Corporate Marketing Tips
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Focus on Buying Reasons and Seasons
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Who's Buying Now, Part 1
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Who's Buying Now, Part 2
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Who's Buying Now, Part 3
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Corporations - the Pros
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Corporations - the Cons
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Potential Corporate Buyers Form
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Wrap Up
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Introduction
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Sample Calendar
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Calendar Decisions
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Example Calendar Results
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Calendar Creation Tips
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Marketing Calendars
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Wrap Up
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About this course
- $199.00
- 57 lessons
- 6 hours of video content
All about results
With every course, whether in person or online, it's important that you commit to the goal you want to accomplish. Be sure to know what you want before signing up.
Once you join there are no refunds, and the results you accomplish will be based on your own actions.
Ready to begin?
Your customers are waiting.
FAQ
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Do we ever meet in person?
The online class environment does not allow us to meet in person.
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Can you guarantee what's in this course will work for me?
Similar to no refunds for this course, there is also no guarantee that what's shared in the course will provide results. It's up to you to focus on what's learned and take action to achieve the results you wish.
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Can I make gift baskets if I have little or no money?
It's possible to make gift baskets using previously-purchased objects currently available to you. However, money is needed to purchase all the foods, gifts, and supplies required to operate a hobby or full-time business. Be sure to know how much you're willing to spend to be as successful as you wish before signing up for this course.
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Is this course for me if I'm not in the United States?
The information in this course is help you achieve your goals no matter where you are located in the world. When you have specific questions related to your location, use the discussion area to ask so I can respond to your needs.
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How much can I make selling gift baskets?
This course provides you with a strong foundation. However, your earnings depend on your own actions and goals, as we cannot estimate or guarantee how much you will earn.
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Can I still ask questions about this course no matter when I signed up?
Absolutely! After you enroll in this course, the discussion area will always be open to you.
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How do I contact you if I have more questions before joining the course?
You can email me at [email protected]. Be sure to include the subject Course Questions so your email stands out and I answer quickly.
The choice is yours
Continue trying marketing on your own and hope your marketing starts connecting with customers. Or begin getting results through actions you'll take with help from this course.
Everything you want to grow your sales is in this course, everything that I have helped not only myself achieve but also designers just like you.
- Videos
- Forms
- Who is buying now
- Marketing In person, online, and media
- Calendar samples
- Ask me live in the discussion area
- Links
- Bonus - discussion area to ask me questions
At the end you have a solid marketing blueprint for selling your gift baskets much more often than you are doing right now.